AM I AT RISK
Are all those exposed to air pollution vulnerable to risk of lung cancer?
“Because our lungs inhale in the outside air during the process of breathing, anything toxic in the air can affect our health.”
Experts now believe that 5% of all lung cancer deaths may be due to outdoor air pollution.
For several years now, lung cancer has been one of the most common cancers seen all across the world. In 2012, an estimated 1.8 million people were diagnosed with lung cancer. In addition, 1 in 5 of all cancer deaths is due to lung cancer. In India as well, lung cancer is one of the leading cancers seen among men.
WHAT CAN I DO TO PREVENT IT?
Every time you idle your car at the traffic signal, burn firewood, use plastic shopping bags or cut down trees, you make choices that pollute your air.
You could just start by doing your bit for cleaner air!
Let's begin with some simple steps you could follow to make the your air cleaner ...
Sorento has been a pioneer in working in untouched terrain and bring it into the public eye. Our work strategy involves finding out unique yet relevant healthcare issues and giving them a voice, in order to prompt proactive and positive steps in the right direction.
WHO WE ARE?
We are Sorento Healthcare, a leading health and wellness marketing and communication company in India. Sorento constantly strives to set the global benchmark in healthcare communication, with clutter breaking strategies and out-of-the-box creative work.
Sangeeta Barde: Co-founder of Sorento, Sangeeta has always looked at unchartered territory and difficult-to-tread paths to help bring to light important issues, be it a unique business of health and wellness marketing & communication or as the founding director of the “Organisation for Rare Diseases India”.
Dr Ganapthi Bhat: Dr. Bhat is a Consultant Medical Oncologist & Stem Cell Transplant Physician at Jaslok Hospital & Research Centre, Mumbai.
Dr.Susheel Bindroo: He is a reputed pulmonologist and Honourary Consultant in the Dept. of Critical Care and Interventional Pulmonology at Jaslok Hospital & Research Centre, Mumbai.